Laurent Picheral

Laurent Picheral

Chief Transformation Officer

Laurent Picheral graduated from EDHEC Business School, and started his career in 1989 with KPMG in France and Poland holding various positions and dealing with key industrial and corporate government projects. Then he moved to Salustro Reydel Paris in 1995 to become a Senior Operating Director.

He joined Accor’s Financial Department in 1997 to be Director of Internal Group Audit from 2000. Between 2003 and 2010 he held a position as Managing Director and Chief Finance Officer of Accor Hotellerie Deutschland GmbH.

In 2010 he was appointed CEO & President of Management Board of Orbis SA, the largest hotel group in Poland and Eastern Europe, subsidiary of Accor.

He joined the Accor Executive Committee as CEO Central and Eastern Europe in 2014. Since January 2016 he additionally took over the formal position as Head of Accor Germany.

Since 2014, he is both a Member of the Supervisory Board of Orbis SA and a Member of the Supervisory Board of Accor Solidarity.

From January 2017 to November 2017, Laurent is appointed Chief Operating Officer AccorInvest. 

Since one year, Laurent Picheral was Deputy CEO Europe & CEO Central Europe.

In November 2018 Laurent Picheral is appointed Chief Transformation Officer.