Local Support

The best support to owners in the industry

Mercure Tokyo Ginza, Japan

Mercure Haneda
2 2
dedicated operational divisions

A long term win-win partner relationship

Accor offers the most comprehensive local presence, support and expertise to owners for immediate access and action when needed.

Our Directors of Franchise or Directors of Operations offer you a single entry point within the Accor ecosystem. They offer you a personalized relationship and direct you to the right expert in Accor should you need it.
Their job is to help you succeed. They open a whole new world of guests, markets, and sources of revenue to you.
They share know-how and wide array of tools with you. Along with their knowledge of the local language. The market. The competition. The business models.
And they organize conference calls. Regional meetings with other Accor partners, so you can share within the marketplace. Conventions to exchange and animate your community of colleagues.

Franchise Contract

What do our local Directors of Franchise (DOFs) do for you?

  • Our DOFs help you integrate your hotel in your chosen brand into the local market
  • They help you establish an action plan to best market your hotel
  • They continuously coach you and guide you boost your hotel’s revenue
  • They visit you on a regular basis and personalize your partner relationship with Accor

Management Contract

What do our local Directors of Operations (DOPs) do for you?

  • Our DOPs are present to help you boost your hotel’s revenue
  • They accompany your hotel in its day-to-day operations and optimize its performance
  • They help you define your budgets and action plans for the best possible results
  • They implement expert operating procedures (investments, finance, accounting, legislation)
  • They ensure effective personnel management by an experienced Accor manager
  • They streamline your hotel’s maintenance, in terms of scheduling and costs