Beautiful - Chic - Affordable - Fun and friendly
Mama is much more than somewhere to eat and sleep. It’s an urban kibbutz, a lively place for meeting and sharing. Mama is like motherly love. It’s like being in her arms: cozy and snug, a sanctuary, somewhere that feels good. Mama also feeds you like a mother, with generous, unique dishes concocted by great chefs. Like a mother, Mama just wants to take care of you!
Positioning:
Lifestyle - Midscale International 3 stars
Flagships
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13 hotels in the network
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1,790 rooms in the network
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5 countries
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8 hotels in the pipeline
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1,452 rooms in the pipeline
Key identifiers
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Lifestyle areas created by great designers
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Communal restaurant and bar – strong F&B concept
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Fun meeting rooms “The Ateliers”
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Personalized free Wi-Fi, virtual concierge & in-room entertainment system
Key concept
REINVENTING CONVIVIALITY
To reinvent conviviality, Mama Shelter has imagined an “Original Restaurant & Bar” concept: cosy lounge dining areas or show kitchens with huge communal tables for friendly meals, island bar and live entertainment 3 times a week.
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56% Revenue coming from F&B