Raffles

An Oasis for the Well travelled

A Raffles address from the outside

A Raffles address from the outside

logogroup-raffles

gracious - intuitive - sumptuously pampered - perfectly understood

A true pioneer of worldly elegance and hospitality. Each Raffles hotel offers warm and intuitive service, delivering emotional luxury to well-travelled guests. Legendary service since 1887.

Positioning:

Classic - Luxury International 5 stars

Residential Model:

Raffles residential offer consists in for-sale branded residences and serviced residences which are usually co-located with a Raffles property and sold to individual purchasers. Accor operates the Residences through a Residential Management Agreement. Residences are typically acquired for personal use – either as a primary or secondary residences.

Flagships

  • 8 hotels in the network

  • 981 rooms in the network

  • 11 countries

  • 8 hotels in the pipeline

  • 981 rooms in the pipeline

Key identifiers

  • The Butler
  • Long bar
  • Personality suite
  • Raffles curator

 

Key concept

Spirit of generosity

Arriving at Raffles is a special experience. It should be warm, welcoming, generous in spirit and unique to the destination. From the doorman with impeccable manners and a warm personality, to the Raffles Bed, fit for royalty, grand sumptuous and irresistible.

  • 84% of guests qualify Raffles as iconic

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