07/04/2024
4 min
Sustainability
Boosting Attractivity with Sustainable Certifications: Celebrating 1,000 Eco-Certified Hotels
In June 2024, we reached a major milestone with the eco-certification of our 1,000th hotel, bringing us closer to our ambitious goal of achieving 100% of our network eco-certified by 2026. Join us as we spotlight inspiring stories showcasing properties and their journeys towards a more sustainable model through their pursuit of eco-certifications.
This achievement underscores also our unwavering commitment to helping properties obtain recognized external sustainability labels, which not only enhance their competitiveness and attractiveness, but also improve their operational excellence and revenue generation. A stake that also meets the expectations of today's travelers and of our corporate clients, who seek more responsible options and prefer hotels with third-party sustainable certifications. To further support hotels, last year, we announced the signature of two international partnerships with Green Key and Green Globe. Recognizing that each destination must address certification by considering its unique cultural specificities, the Group has also concluded strategic partnerships with local programs, such as Ecotourism Australia, China Green in the Greater China area, and the Green Key Global Network in the United States and Canada.
Explore 3 Eco-Certified Properties Around the Globe
greet Hotel Lyon Confluence, France: Green Key
The greet Hotel Lyon Confluence, nestled in the heart of Lyon, exemplifies its commitment to sustainable hospitality with its Green Key label. The hotel strives to reduce the impact of stays with its eco-conscious approach that permeates every aspect, from responsible food sourcing to maintenance supplies and community engagement. Notably, the hotel supports soft mobility for team members and champions the use of second-hand furniture, adding also a creative touch with signature attributes such as designer-created desks made from repurposed industrial metal.
Our Green Key label is the recognition of our entire team’s eco-responsible commitment, both before and after the opening of the hotel. For our clients, it highlights the excellence of our actions for the planet, embodying a more sustainable hospitality.
Peppers Silo Hotel Launceston, Australia: Ecotourism Australia
Peppers Silo Hotel Launceston proudly stands as Tasmania's first hotel to achieve Ecotourism Australia's prestigious Sustainable Tourism Certification, meeting globally recognized standards. This achievement follows Accor’s strategic partnership last year with Ecotourism Australia to certify properties across Australia and the Pacific. The hotel, transformed from a disused industrial relic, exemplifies regeneration and sustainability, continually supporting local suppliers, artisans, and community projects. Key initiatives include installing solar panels, sourcing 95% of food and over 75% of beverages locally and diverting 24 tonnes of food waste annually to a compost facility. The F&B Director is an ambassador for Loaves and Fishes, a local NGO which reclaims food for those in need while teaching under-employed Tasmanians hospitality skills.
A key part of our journey has been our relationship with our food producers and growers and a commitment to sustainable Food & Beverage offering, inspired by our Food Director Massimo Mele and championed daily with passion by our Executive Chef Thomas Pirker
VIE Hotel Bangkok, MGallery, Thailand: Green Globe Certification
Perched above Bangkok's vibrant skyline, VIE Hotel Bangkok, MGallery, holds the prestigious Green Globe Certification, reflecting the property’s rigorous Sustainability Management Plan and third-party audits, ensuring transparency and commitment to sustainable practices. VIE Hotel Bangkok, MGallery, actively supports elimination of single-use plastics, waste reduction, and promotes responsible tourism in the local community. Energy-efficient facilities and the hotel's "5 Pillars" — encompassing Heartist® values, exceptional guest experiences, loyalty, sustainability, and financial performance — underscore its dedication to a more sustainable hospitality.
Our goal is both to provide the best services for our guests and to be environmentally and socially responsible. Being awarded the Green Globe certification is a testament to our high standards, and it demonstrates our commitment to put guest experience, the environment, and our community first.
