STAY
Designing & Operating Sustainably
From design to daily operations, we are strengthening our sustainability standards to reduce our emissions and environmental impact.
Sustainable Hospitality
WE ARE SHAPING A MORE SUSTAINABLE FUTURE FOR HOSPITALITY
Eco-conscious. Performance-driven.
With travel accounting for ~10% of global carbon emissions, we believe it is our role to shape a more sustainable future for our industry. We take a science-based approach to embedding sustainability across our business model and activities, redefining the guest experience while boosting hotels’ extra-financial performance. Our areas of focus are: designing and operating sustainably, reimagining our food model through a more sustainable value chain and appealing dining experience, and rethinking tourism by actively preserving and supporting local communities and destinations.
100%
hotels third-party eco-certified by 2026
60%
less food waste by 2030
88%
of hotels have eliminated single-use plastic
46%
reduction in carbon emissions by 2030
Scope 1 & 2
Our Three Pillars for Change
With people and nature at the heart of our strategy, we’re driving change through a comprehensive approach that addresses the entire hotel journey
SUSTAINABLE STAYS
EAT
Transforming Our Food Model
We are working across the entire value chain to source responsibly, engage kitchen teams, reduce waste, and promote sustainable eating habits.
EXPLORE
Preserving Our Destinations
We foster a more sustainable tourism by preserving natural ecosystems, respecting local cultures, and encouraging mindful exploration.
How We Create Sustainable Value for Everyone
Social and environmental transitions are reshaping every industry. We deliver value for all our stakeholders by meeting and anticipating evolving expectations.
For owners and investors
By optimizing resource use and future-proofing hotels, we help reduce costs, manage risks, build trust, and attract new business. We have placed extra-financial performance on equal footing with financial results in line with new European regulations, building trust and making sustainable performance central to long-term success.
For guests
We empower our guests with knowledge about their impact and guide them toward more responsible choices.
For Heartists®
Our School for Change training program (completed by 97% of team members) embeds environmental goals into performance metrics, making responsibility a driver of success.
For local communities
We play a significant role in our communities’ socio-economic development, help preserve culturally significant sites, and promote tourism that benefits local communities and combats overtourism.
Our Key Documents
Access and download our publications and resources
Our Sustainability Journey
Since our inception we have been promoting responsible hospitality, constantly redefining boundaries, innovating solutions, and driving change for the planet and for people. Discover some of the key milestones in our long-term commitment
Environment Department Creation
1994
Resources Efficiency
2009
Planet 21
2011 - 2016
Comprehensive Action
2017 - 2019
Single-Use Plastics
2020
Sustainable Commitments
2021
Sustainable Tourism
2022
Eco-certification & Reporting
2023
Explore Further
Sustainable Stays
Discover how we embed sustainability throughout the stay, from hotel design to daily operations.
People At Our Heart
Discover our people-centric culture and how our teams bring our passion for service to life
Our Vision & Strategy
Learn about our spirit of innovation, strategic priorities, and optimized business model.
