Trends & Insights
Explore our insights into the trends and topics shaping the future of hospitality.
The Rise of Wellness Dining in Hospitality
Food and beverage have traditionally been a key part of the guest experience. Discover how they are being reshaped by shifting attitudes as health and wellness become core expectations.
In Focus
Deep-dive into our selection of the moment.
The Triple Return on Business Travel
The shift on business travel is a critical driver of growth, connection, and competitive advantage.
Cultivating Human Connection: Discover how face-to-face interactions foster stronger client relationships, drive more impactful negotiations, and cultivate a deeper sense of team cohesion, proving irreplaceable in our digital-first world.
Enhancing Employee Engagement: Learn how thoughtful business travel programs can boost morale, professional development, and retention, positioning your organization as an employer of choice and building a resilient, motivated workforce.
Experiential Travel Trends: ALL x Globetrender Report
A new report reveals the rise of the "guest experiential economy," where travelers prioritize emotional value over destination when planning their next trip.
25% search by mood: Our research indicates a major shift where travelers begin their search based on how they want to feel rather than where they want to go.
Business model evolution: Discover how revenue streams are diversifying beyond traditional accommodation into immersive experiences and exclusive access.
Building Sustainable Hospitality: Insights from Leaders
ESG initiatives are vital in today’s evolving hospitality landscape. A recent roundtable with Agnès Roquefort (Accor's Global CDO, Luxury & Lifestyle) and industry leaders highlights how ESG shapes Accor's development, owner relations, and sustainable solutions.
Carbon-neutral investments: Discover how owners benefit from increasing real estate value and reducing operational costs.
Talent the key to success: Sustainability is a long-term commitment requiring active talent engagement.
The New Quality of Time: Insights Report
From Change To Opportunity. The perception of time is changing. We delve into how the shifting tempo of today’s world is impacting hospitality, and the business opportunities that creates.
Slowing down: Discover how our accelerated lifestyles lead to a growing need for mindful disconnection and wellness-oriented breaks.
Blended living: Work and leisure are merged like never before. Discover how hotels are innovating and evolving to support this trend.
The Triple Return on Business Travel
The shift on business travel is a critical driver of growth, connection, and competitive advantage.
Cultivating Human Connection: Discover how face-to-face interactions foster stronger client relationships, drive more impactful negotiations, and cultivate a deeper sense of team cohesion, proving irreplaceable in our digital-first world.
Enhancing Employee Engagement: Learn how thoughtful business travel programs can boost morale, professional development, and retention, positioning your organization as an employer of choice and building a resilient, motivated workforce.
Experiential Travel Trends: ALL x Globetrender Report
A new report reveals the rise of the "guest experiential economy," where travelers prioritize emotional value over destination when planning their next trip.
25% search by mood: Our research indicates a major shift where travelers begin their search based on how they want to feel rather than where they want to go.
Business model evolution: Discover how revenue streams are diversifying beyond traditional accommodation into immersive experiences and exclusive access.
Building Sustainable Hospitality: Insights from Leaders
ESG initiatives are vital in today’s evolving hospitality landscape. A recent roundtable with Agnès Roquefort (Accor's Global CDO, Luxury & Lifestyle) and industry leaders highlights how ESG shapes Accor's development, owner relations, and sustainable solutions.
Carbon-neutral investments: Discover how owners benefit from increasing real estate value and reducing operational costs.
Talent the key to success: Sustainability is a long-term commitment requiring active talent engagement.
The New Quality of Time: Insights Report
From Change To Opportunity. The perception of time is changing. We delve into how the shifting tempo of today’s world is impacting hospitality, and the business opportunities that creates.
Slowing down: Discover how our accelerated lifestyles lead to a growing need for mindful disconnection and wellness-oriented breaks.
Blended living: Work and leisure are merged like never before. Discover how hotels are innovating and evolving to support this trend.
Explore More Trends & Insights
TAKING ACTION TO PROTECT OUR OCEANS
Novotel’s Positive Impact Plan for Oceans
Inside the Experiential Dining Boom
The F&B Report from Accor x Skift