At Accor, we thrive on learning and addressing crucial changes, anticipating opportunities and constantly innovating, adapting and pioneering – and we believe in engaging with the hospitality community and our partners to look ahead together.

   
In Focus

Discover in-depth trends and reports on the future of travel and hospitality

Accor Unveils its Top 2025 Wellness Trends

12/27/2024

Brands

European Travel Trends 2025: Balancing Growth and Impact

12/22/2024

Strategy

Insights from Accor’s Research: Unlocking Growth Through Face-to-Face Meetings

11/15/2024

Brands

The Evolution of Travel Intent: Insights from ibis’ Go get it Trends Report

09/19/2024

4 min

Brands

  
#FromChangeToOpportunity

Explore Accor’s content series focusing on the shifts and transformations shaping our industry, and insights into innovation and growth opportunities 

The New Quality Of Time: How The World’s New Tempo Is Impacting Hospitality Report

There has never been a better moment to look at how time impacts hospitality than today as Accor releases ‘The New Quality Of Time: How The World’s New Tempo Is Impacting Hospitality’ report.

A part of the Group’s award-winning innovative From Change To Opportunity thought leadership series, the report identifies many of the fluctuating attitudes toward time, provides insights into the impact they have on our industry, and pinpoints potential business opportunities evolving from these trends to successfully leverage our new fascination with time. 
 

Accor recognized for its holistic series “From Change To Opportunity” highlighting shifts in the hospitality industry

10/23/2023

Strategy

Introducing Accor’s 'Hospitality Ahead' Report: Insights Into the Transformations Impacting Our Industry

03/13/2023

1 min

Strategy

From Change To Opportunity: Embracing Transformation To Drive Innovation

11/15/2022

4 min

Strategy

Sébastien Bazin on How Change Means Opportunity

11/15/2022

Strategy

  
Health to Wealth Series

Discover this series dedicated to the global landscape of well-being and addressing key challenges for a healthier, wealthier future