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Discover what’s shaping hospitality and how Accor is setting the pace.

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Brands

05.05.2026

A New Chapter Begins for Orient Express at Sea: A Milestone for Our Most Luxurious Brand

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Sustainability

04.27.2026

Hosting Change: Accor’s Sustainability Roadmap

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Partnerships

04.30.2026

Accor and Uber Announce Multi-market Loyalty Partnership

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Press Release

Food & Beverage

04.14.2026

The Rise of Wellness Dining in Hospitality: From trend to strategic transformation

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In the Spotlight: Driving Success Through Operational Excellence

  • Design

    02.05.2026

    From Vision to Operational Excellence: Fairmont Mumbai and A New Design Benchmark for Luxury Hospitality in India

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  • Digital & Tech

    10.30.2025

    Unlocking Profitability Through Revenue Management: How Accor is Helping its Partners Achieve Double-Digit Growth

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  • Procurement

    10.16.2025

    Driving Operational Excellence Through Procurement: Insights from the TRIBE Düsseldorf Opening

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All Our News & Stories

  • Group • Digital & Tech

    01.29.2026

    Accor leads hospitality innovation with the launch of its ALL Accor app in ChatGPT

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    Press Release
    02_ACCOR_ALLxCHATGPT_16-9
  • Group • People

    01.29.2026

    Accor Appoints Leire Leoz as Chief Franchise Officer for Premium, Midscale, and Economy Division to Bolster Franchise Strategy

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    Press Release
    Leire Leoz
  • Brands • Brands

    01.22.2026

    Fairmont Hotels & Resorts announces signing of Fairmont Calgary

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    Press Release
    FS-S-B
  • Brands

    01.20.2026

    Novotel Unveils “Longevity Everyday”

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    Press Release
    Novotel 37 Collective - KOLs Key Visual
  • Loyalty

    01.20.2026

    ALL Accor transforms Blue Monday into Blue Welldays, a global campaign bringing micro-doses of hollistic wellness into everyday life

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    Press Release
    ALL_Accor_WELLNESSCampaign_MockUp_PopUp_Paris_BlueCorner_ JAN19-21
  • Brands

    01.20.2026

    The first Sofitel in the capital of the Kingdom of Saudi Arabia introduces French Zest to Riyadh's evolving hospitality landscape

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    Press Release
    02-Hotel Facade Night
  • Brands

    01.14.2026

    Ennismore unveils its 2026 openings as it surpasses the 200th hotel milestone, doubling its collective in just four years

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    Press Release
    Roswyn, a Morgans Originals hotel
  • Loyalty • Digital & Tech

    01.14.2026

    ALL Accor unveils the 8 trends set to redefine experiential travel in 2026

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    Press Release
    Capture d’écran 2026-01-12 221350
  • Hotel Development • Brands

    01.12.2026

    Accor expands its luxury portfolio in India with the signing of Sofitel Rishikesh Narendra Nagar

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    Press Release
    Sofitel Rishikesh signing picture