Hotel Development
09.10.2026
The Future is Franchise: How Accor’s Franchise Model Drives Performance in an Asset-Light Era
News & Stories
Discover what’s shaping hospitality and how Accor is setting the pace.
Sustainability
08.27.2026
Building Trust Through Eco-Certification: Perspectives From Accor and Booking.com
Design
08.11.2026
Designing Hospitality: Where Culture Meets Sustainability
Partnerships
08.06.2026
Partner-Powered Loyalty: How ALL Accor Turns Partnerships into Growth
In the Spotlight: Emerging Trends in Hospitality
Discover our latest articles on emerging trends transforming the hospitality industry and shaping its future.
- Read More
Strategy
07.16.2026
Luxury’s Inward Turn: From Flamboyance to Quiet, Depth and Meaning
- Read More
Food & Beverage
04.14.2026
The Rise of Wellness Dining in Hospitality: From Trend to Strategic Transformation
- Read More
Strategy
01.12.2026
The Triple Return on Business Travel: New Metrics Defining Corporate Travel Value
All Our News & Stories
- Read More
Brands
03.01.2022
Accor continues to captivate experts and guests with its world-class portfolio of brands and hotels, garnering over 1,500 notable awards and accolades throughout 2021.
- Read More
Group
02.24.2022
Full-Year 2021 Results in Key Figures
- Read More
Group
02.22.2022
“Business is back, teams are back, desire is back.”
- Read More
Food & Beverage
02.10.2022
Food & Beverage: from “part” to “heart” of the hospitality experience
- Read More
Strategy
02.10.2022
ALLSAFE, an enhanced label that ensures complete peace of mind in our hotels
- Read More
Group
02.01.2022
2021, Building Momentum For A Stronger Future
- Read More
Hotel Development
01.17.2022
Accor welcomes 2022 with a diverse array of spectacular new properties
- Read More
Strategy • Brands • Brands
09.23.2026
Sofitel Announces Sofitel Berlin Das Stue, Bringing French Luxury to One of Berlin's Most Iconic Hotels
Press Release
- Read More
Brands
09.23.2026
Novotel and Paris Saint-Germain launch “The Long Game”, bringing inspiring longevity habits into the hotel experience and beyond
Press Release