News & Stories

Discover what’s shaping hospitality and how Accor is setting the pace.

Our Latest News

Explore our pressroom

Hotel Development

09.10.2026

The Future is Franchise: How Accor’s Franchise Model Drives Performance in an Asset-Light Era

Read More

Sustainability

08.27.2026

Building Trust Through Eco-Certification: Perspectives From Accor and Booking.com

Read More

Design

08.11.2026

Designing Hospitality: Where Culture Meets Sustainability

Read More

Partnerships

08.06.2026

Partner-Powered Loyalty: How ALL Accor Turns Partnerships into Growth

Read More

In the Spotlight: Emerging Trends in Hospitality

Discover our latest articles on emerging trends transforming the hospitality industry and shaping its future.

  • Strategy

    07.16.2026

    Luxury’s Inward Turn: From Flamboyance to Quiet, Depth and Meaning

    Read More
  • Food & Beverage

    04.14.2026

    The Rise of Wellness Dining in Hospitality: From Trend to Strategic Transformation

    Read More
  • Strategy

    01.12.2026

    The Triple Return on Business Travel: New Metrics Defining Corporate Travel Value

    Read More

All Our News & Stories

  • Group

    06.26.2024

    Accor x Paris 2024 Press Kit

    Read More
    Press Release
    b65e773b826ed4a44f9bd5607f67ddf7-493x493
  • Group

    06.26.2024

    Accor, Paris 2024 Premium Partner launches its new brand campaign showcasing its vision of hospitality

    Read More
    Press Release
    f035073bb41a19af357c0ff4779cf435-500x500
  • Group

    06.26.2024

    Accor, Paris 2024 Olympics and Paralympics Premium Partner

    Read More
    Press Release
    c62bf6f279cbd716294f019f857abe14-500x500
  • Group

    06.20.2024

    Accor Launches Global Leadership Council to Shape the Future of Corporate Travel

    Read More
    Press Release
    Image not available
  • Brands

    06.17.2024

    Accor & Terres de Légendes announce the development of the first MGallery hotel in the Caribbean

    Read More
    Press Release
    The Whimsy Hotel & Spa Saint-Martin – MGallery Collection - VUE BATIMENT 2-jpg
  • Strategy • Brands

    06.13.2024

    LVMH and Accor join forces to take Orient Express to new horizons

    Read More
    Press Release
    LVMH-ACCOR
  • Brands

    06.10.2024

    NOVOTEL ANNOUNCES OCEAN PROTECTION PARTNERSHIP WITH WWF

    Read More
    Press Release
    c3d03d012df268690802be3182151775-1900x1267
  • Brands

    06.06.2024

    Swissôtel Celebrates Global Wellness Day: A Journey of Vitality and Wellbeing

    Read More
    Press Release
    bc29bfedd8bdf0cacf3389e220db47d4-1900x1266
  • 06.06.2024

    Accor becomes the “Main Partner” of the Art Explora Festival and the Mediterranean journey of the world’s first museum boat

    Read More
    Press Release
    d9549762cfda4aac445e72afb9c099dc-500x282