News & Stories

Discover what’s shaping hospitality and how Accor is setting the pace.

Our Latest News

Explore our pressroom

Hotel Development

09.10.2026

The Future is Franchise: How Accor’s Franchise Model Drives Performance in an Asset-Light Era

Read More

Sustainability

08.27.2026

Building Trust Through Eco-Certification: Perspectives From Accor and Booking.com

Read More

Design

08.11.2026

Designing Hospitality: Where Culture Meets Sustainability

Read More

Partnerships

08.06.2026

Partner-Powered Loyalty: How ALL Accor Turns Partnerships into Growth

Read More

In the Spotlight: Emerging Trends in Hospitality

Discover our latest articles on emerging trends transforming the hospitality industry and shaping its future.

  • Strategy

    07.16.2026

    Luxury’s Inward Turn: From Flamboyance to Quiet, Depth and Meaning

    Read More
  • Food & Beverage

    04.14.2026

    The Rise of Wellness Dining in Hospitality: From Trend to Strategic Transformation

    Read More
  • Strategy

    01.12.2026

    The Triple Return on Business Travel: New Metrics Defining Corporate Travel Value

    Read More

All Our News & Stories

  • Hotel Development

    01.18.2021

    Accor sets ambitious line-up for new hotel openings in 2021

    Read More
    Press Release
    SLSPuerto Madero-jpg
  • Strategy

    01.11.2021

    Ready to challenge the players of Paris Saint-Germain?

    Read More
    Press Release
    KV169-jpg
  • 12.18.2020

    Accor Travel Report - Volume 1

    Read More
    Press Release
    Accor Travel Report - Volume 1 - Final-1-jpg
  • Brands

    12.09.2020

    Kievskaya Ploshchad Group of Companies and Accor announce the signing of Raffles Moscow hotel

    Read More
    Press Release
    raffles moscow-jpg
  • Brands

    12.07.2020

    Novotel teams up with Disney and Pixar’s all-new feature film “SOUL” for the second phase of their global collaboration with Disney and Pixar movies.

    Read More
    Press Release
    Novotel x SoulEventOfferPushMEA-jpg
  • 12.03.2020

    Accor strengthens its leadership position in branded residences, private rentals and extended stay hotels

    Read More
    Press Release
    5055RoyalPalmView1RevB2OriginalCMYK-jpg
  • Strategy

    11.30.2020

    Accor optimizes its capital structure with the successful placement of an OCEANE issue

    Read More
    Press Release
    Image not available
  • People

    11.26.2020

    Accor appoints Patrick Mendes as Group Chief Commercial Officer and restructures his division

    Read More
    Press Release
    Image not available
  • Hotel Development

    11.23.2020

    Accor takes full ownership of sbe hotel brands

    Read More
    Press Release
    Image not available