News & Stories

Discover what’s shaping hospitality and how Accor is setting the pace.

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Hotel Development

09.10.2026

The Future is Franchise: How Accor’s Franchise Model Drives Performance in an Asset-Light Era

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Sustainability

08.27.2026

Building Trust Through Eco-Certification: Perspectives From Accor and Booking.com

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Design

08.11.2026

Designing Hospitality: Where Culture Meets Sustainability

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Partnerships

08.06.2026

Partner-Powered Loyalty: How ALL Accor Turns Partnerships into Growth

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In the Spotlight: Emerging Trends in Hospitality

Discover our latest articles on emerging trends transforming the hospitality industry and shaping its future.

  • Strategy

    07.16.2026

    Luxury’s Inward Turn: From Flamboyance to Quiet, Depth and Meaning

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  • Food & Beverage

    04.14.2026

    The Rise of Wellness Dining in Hospitality: From Trend to Strategic Transformation

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  • Strategy

    01.12.2026

    The Triple Return on Business Travel: New Metrics Defining Corporate Travel Value

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All Our News & Stories

  • Brands

    06.16.2021

    Novotel celebrates the release of Disney and Pixar’s “LUCA” – a love letter to Italy, youth, and friendship

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  • 06.15.2021

    The Paris Saint-Germain players are preparing their “summer move” with ALL - Accor Live Limitless

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  • 06.13.2021

    Accor announces Global Partnership with IGLTA

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  • Brands

    06.09.2021

    “ALL Limitless Challenges” - Episode 2 A member of the ALL loyalty programme and Alessandro Florenzi gathered at the Hotel Molitor for a Yoga challenge

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    Press Release
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  • Brands

    06.08.2021

    Novotel launches new era of design with a global mix of leading designers and non-standardized style

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    Press Release
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  • Strategy

    05.28.2021

    Accor Acquisition Company announces the success of its private placement and listing on Euronext Paris

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  • Strategy

    05.20.2021

    Accor announces its intention to sponsor a corporate SPAC targeting activities adjacent to its core hotel business

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  • Hotel Development

    05.20.2021

    Accor ‘Unveils the World’ with new global campaign celebrating the return of leisure travel and vacations abroad

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    Press Release
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  • Group

    05.16.2021

    The Miami Renaissance

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    Press Release
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