News & Stories

Discover what’s shaping hospitality and how Accor is setting the pace.

Hotel Development

09.10.2026

The Future is Franchise: How Accor’s Franchise Model Drives Performance in an Asset-Light Era

Sustainability

08.27.2026

Building Trust Through Eco-Certification: Perspectives From Accor and Booking.com

Design

08.11.2026

Designing Hospitality: Where Culture Meets Sustainability

Partnerships

08.06.2026

Partner-Powered Loyalty: How ALL Accor Turns Partnerships into Growth

In the Spotlight: Emerging Trends in Hospitality

Discover our latest articles on emerging trends transforming the hospitality industry and shaping its future.

Strategy
07.16.2026
Luxury’s Inward Turn: From Flamboyance to Quiet, Depth and Meaning
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Food & Beverage
04.14.2026
The Rise of Wellness Dining in Hospitality: From Trend to Strategic Transformation
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Strategy
01.12.2026
The Triple Return on Business Travel: New Metrics Defining Corporate Travel Value
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Brands
04.03.2024
Sofitel x Courbet: pioneering committed luxury
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Press Release
Brands
04.02.2024
Accor signs agreement for a new Sofitel hotel in India: Sofitel Jaipur Jawahar Circle
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Press Release
Strategy • People
04.02.2024
Accor launches its new Employee Value Proposition “Hospitality is a Work of Heart”
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Press Release
04.01.2024
Sofitel & Sofitel Legend
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Press Release
04.01.2024
Greater China
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Press Release
Strategy • CSR
03.25.2024
Accor spearheads global Water Stewardship Initiatives and joins CEO Water Mandate
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Press Release
Brands
03.21.2024
« Domaine de la Reine Margot Paris Issy » opens its doors in Issy-Les-Moulineaux
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Press Release
Brands
03.20.2024
Sofitel, the new sponsor of the Orchestre de Paris - Philharmonie de Paris
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Press Release
Brands
03.19.2024
Embark on your Italian Journey: Reservations Opening this April for La Dolce Vita Orient Express
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Press Release